It’s always amazing how people find and start following each other on Twitter. Unfortunately one of the curses of Twitter is a lot of automation tools. These tools usually come with outlandish promises of getting 100,000+ followers in 10 minutes. Argh! While I’m all for quantity, there does stand some reason to monitor the [...]

When people see you in Linkedin searches or when you contribute to a group discussion do you know what people see? Have you appropriately edited your profile to attract people to you instead of confuse them? The initial thing people see is: 1) Your name 2) Your photo 3) Your “Professional Headline” Unfortunately the [...]

In the old economy, if you wanted your product or business to get a lot of attention you might try to form relationships with the writer for the local or national paper, television station or magazine. These ‘media outlet’s’ dominated the communication between ‘big business’ and ‘consumer’.  With the decline of readership in newspapers [...]

I’m someone who sees opportunity everywhere. I have always loved meeting new people and looking for ways to connect this person to that person and LOVE that social media makes this so easy! I’m what Linkedin considers to be a “LinkedIn Open Networker” (LION). I initiate and accept connection requests from as many people [...]

At a recent workshop, we were challenged to summarize our new business concept in seven words or less, and then, to get it down to three words. I confess, despite being an experienced writer and former journalist, it was a humbling exercise.

When you start putting your ideas together for a spoken presentation  — [...]

Are you using too many “initials” – too much jargon — in your presentations?

Every industry, association and profession tries to create a short-hand for its often cumbersome long names and terms  – such as saying “apps” for “applications,” “perps” for perpetrators of crimes,  and D-O-T for Department of Transportation. Try to buy a [...]